Follow Up & Follow Through

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Follow through & follow up, otherwise you will be unsuccessful in being your own boss.

Follow through and follow up is something I have found to be one of my weakest areas personally as a businesswoman. You can ask my business partners, they will tell you it’s not my strong suit. But why is it one of my weakest areas? Why isn’t it easier to just follow up? Why isn’t it easy to follow through?

In this day and age, I feel like we have the best situation when it comes to following up with people. We can just send a text: with the click of a button or the swipe of our thumbs, we can follow up. We don’t even have to call someone and be afraid of them hearing us sweating through our voices. We don’t even have to see each other in person anymore! So why don’t aspiring entrepreneurs take the opportunity to follow through with what they said they were going to do or follow up with their prospect?

I ask myself this a lot, because for whatever reason when it comes to following up and following through I get all squirmy. That’s the easiest, probably the best way to put it. Squirmy. That’s a weird word, but it’s perfect.

I found inside of myself that the reason I have a hard time following up with people is because I’m afraid of rejection. It’s a common fear, I suppose, in being your own boss. You don’t want to come off desperate, especially in times you’re in a pinch. You don’t want to come off pushy, even if you’re in a desperate situation. In my two years in business, I have received A LOT of “No’s.” Not just, “I’m not interested,” but actual “No’s,” as in some people have literally straight out told me “Do not ask me again.”

You know how hard of a pill that is to swallow? I mean, come on! That’s tough, and when you get several of those in a row, you start to fall into this pit of discouragement. That’s totally normal, but you have to overcome it.

Just because you have a “setback” (because sometimes what we see as setbacks may just be that you’d end up hating to work with them in the long run) doesn’t mean you should give up. So what if fifty people on your names list said no? Keep it up, because as soon as you stop, you give room for the victim mentality to set in. As soon as you stop, you begin to allow the room to make excuses. Heck, when you stop, you end up renting an entire venue and throw yourself a massive pity party that no one is going to show up to.

It’s a waste of time, throwing pity parties. The easiest way to overcome setbacks when you follow through or follow up is to just keep going. My Dad says, “You can’t take it personal, it’s business.”

It’s very true, which is why it’s awesome to have my Mom as my business partner and my Dad who was heavily involved in business around me as I go along. Not everyone is as lucky or blessed as I am to have two strong pillars to hold you up when you can’t stand up by yourself.

Thanks Mom and Dad.

So, what’s the importance of following up?

Following up with someone tells them that you not only care just about your business, but you care enough about them to pour in your time and effort into them. At least, the right person will see it that way. Following up shows your interest in them as someone you’d like to work with, and they see how much you care and want to pour into them. That’s why I love the concept of a trial run in our business, because it gives me the ability to figure out if I actually like and can work with this prospect, but also gives my prospect the ability to see if number one, this opportunity is something for them, number two, if they like working with me, and three, they can see if you’ll actually follow through with what you say.

That’s why following through is important. If you say you’re going to do something, you need to actually do it. You need to get a grip on your life and at all costs stick to your word. Following through with doing something means that you actually care enough about your client/business partner to keep your word. If you don’t keep your word, it shows you lack character and integrity, which I spoke about in the beginning of this series.

Now, what steps do we take to follow up and follow through?

Number 1: just do it. That’s honestly the best advice I can give you, and the best advice I learned from Colton Whited when I asked him that question. It’s true: if you want to be your own boss, you have to just do it— you have to just get it done and make it happen.

Number 2: Scripts. For me, I get tongue tied or my thumbs paralyze (so to speak) when I have to follow up or follow through with someone. So I have scripts to help me. All I have to do is copy and paste my prompting follow up questions and wait for an answer, and as the conversation builds, you’ll get more comfortable because the hard part is over. All you have to do now is just answer their questions.

Number 3: Practice. I also practice verbally. I will have conversations by myself in my office/bedroom to build up my confidence as I speak. It’s truly important to show or exude confidence in conversation, especially one that’s following up. So practice. Write something out and say it. Memorize it. Say it over and over again. Once you do this, you’ll build this confidence in yourself that shows others, “Wow, he/she’s confident in what they’re saying. Maybe this is worth a shot.”

Then, after you get good at saying it to your bedroom walls, say it to your friends. Say it to your family members. Honestly, there’s nothing more terrifying than acting professional in front of your family and friends, it’s amazing. To people you don’t know, it’s a lot easier… there’s a 99.9% chance you will NEVER see these people again in your lifetime.

Rejection hurts, but you need to keep going to prove that you can overcome hurdles, to prove your “WHY” is truly strong enough to keep you going. You have to believe in yourself (as cheesy as it sounds) enough to follow through and follow up because who knows? You may be one “NO” closer to a “YES!”

Turn every discouragement into a victory. How do we do that? By actually overcoming rejection and continuing on, despite how uncomfortable or hurt and awkward you feel. Don’t give room for your mind to let you believe you can’t do it. Don’t make room for excuses. Don’t rent out a space for a pity party only you will attend. Don’t make room for the negativity. Tell those little voices to shut up and sit down, because you can and you will overcome your obstacles.

Thank you so much for reading this blogpost! I hope you guys are enjoying this series, and honestly, it’s even teaching me a lot and it’s making me realize I’ve been making myself accountable to all of you who read and listen to these posts. You’re making me a better boss. Thank you.

Peace out!

Hey, guess what?! You can now listen to this blogpost on SoundCloud! Listen to How To Be Your Own Boss Series!


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